The protocol

The 90-Day Protocol

Three steps, ninety days, and an honest timeline for what happens in between.

A one-time purchase. Charged once, shipped in a single delivery, nothing to cancel.

Ninety-day guarantee. If nothing changes, we refund it.

  • Fragrance-free
  • No minoxidil, no drug claims
  • Packed and dispatched in 1-2 business days
  • Free returns on unopened product

Three steps. Ninety days. An honest timeline.

Oestrogen decline shortens the anagen phase — the growing stage of your hair cycle. Follicles spend less time producing and more time resting, so strands come in finer and shed sooner. The follicle isn't dead. It's under-instructed.

That distinction is why this takes ninety days, and why we tell you before you buy rather than after you complain.

What arrives

  • Step One — Thickening Shampoo · 250ml. Cleanses without stripping; builds body at the root.
  • Step Two — Scalp Serum · 50ml. The actives. Applied to the part line, nightly.
  • Step Three — Restorative Mask · 200ml. Weekly. Reduces breakage along the mid-length.

What actually happens, and when

  • Day 30 — Nothing visible yet. This is exactly on schedule. Most women quit here.
  • Day 60 — Less shedding in the shower. The cycle is settling first.
  • Day 90 — Visible fullness at the part line, because a new strand has had time to actually grow.

What we will not tell you

We won't say this regrows hair. It doesn't, and anyone promising that is selling you something they can't deliver. What it does is thicken, add fullness, reduce fall-out and improve scalp health — claims we can stand behind.

If you want results faster than ninety days, we're not the right product.

How you are charged

This is a one-time purchase. Your full supply ships in a single delivery. There is no recurring charge, no subscription, and nothing to cancel.

Buying a longer supply lowers the cost per month: three months works out to $132 a month, six months to $124. Both are charged once, up front.

formulated for menopausal hairfragrance-freeno minoxidildermatologist-tested90-day protocolmade in small batches

How you use it

Three steps, ninety days

Cleanse

Step one

Cleanse

A gentle, fragrance-free wash that clears buildup without stripping the scalp. Three times a week.

Treat

Step two

Treat

A lightweight serum worked along the parting while the scalp is warm. Every evening.

Restore

Step three

Restore

A rich mask through the mid-lengths where breakage shows first. Once a week.

Formulated for the hair you have now

The mechanism

Why hair changes, and what a cosmetic can honestly do about it

Most brands in this category will not name the mechanism on their homepage. We would rather you understood it before you spent anything.

The change

Oestrogen and progesterone fall. Hair spends less time in its growing phase and more time resting, so strands come in finer and shed sooner.

What we target

The scalp environment, breakage along the lengths, and the appearance of density. Those are cosmetic outcomes and they are real.

What we will not claim

This is a cosmetic protocol, not a drug. It does not regrow hair. Minoxidil is the only ingredient approved over the counter for that, and it is a conversation for your doctor.

How you will know

Photograph your parting in the same light on day one, day forty-five and day ninety. Judge it on that, not on how a wash felt.

What is in it

Naturally powerful ingredients

All ingredients
Rosemary leaf

Rosemary leaf

Long used to support a healthy scalp environment and soothe irritation.

Caffeine

Caffeine

Stimulates circulation at the surface of the scalp during massage.

Niacinamide

Niacinamide

Supports the skin barrier where hair sits, helping reduce flaking.

Peptide blend

Peptide blend

Conditions the shaft so hair holds body between washes.

Panthenol

Panthenol

Draws in moisture and improves the appearance of density.

Squalane

Squalane

A lightweight lipid that softens without weighing fine hair down.

Zinc PCA

Zinc PCA

Helps regulate oil on a scalp that has changed with hormones.

Hyaluronic acid

Hyaluronic acid

Holds water at the scalp, which gets drier through menopause.

Bamboo silica

Bamboo silica

Adds slip and reduces the breakage that reads as thinning.

Vitamin E

Vitamin E

An antioxidant that protects lengths from daily oxidative stress.

The guarantee

Ninety days. If nothing changes, you get your money back.

How it works
90
day window
3
steps
0
fragrance